Waterfall Enrichment is how GTMify Enrichment fills in missing contact data: each record can go to several data providers in turn, and when one has no business email, the next one tries. A follow-on pass adds a LinkedIn profile URL where one can be matched, and the results export as a CSV for your CRM or feed a campaign.
2,000 credits/mo: 400 waterfall contacts at 5 credits each. Business emails for your contacts. Use them in your own stack, month-to-month, with no commitment.
$199/mo
2,000 credits/mo of enrichment
No single data provider has every contact. GTMify cascades through several enrichment providers: if the first misses, the next one tries, so the combined providers can fill gaps that any one source would leave.
First provider, the first attempt to find a business email
Next provider, runs only on the contacts the first one missed
Your results, with the provider that found each contact, ready to export as a CSV
You upload a CSV of contacts, or send leads through on their way into a campaign. GTMify asks the first data provider for a business email, and the next provider runs only on the records the first one missed. A follow-on pass adds a LinkedIn profile URL where one can be matched. When the batch finishes, the results show which provider found each contact, and you can export them as a CSV.
Data enrichment adds missing fields to records you already hold, such as a contact's business email, job title or LinkedIn profile, or a company's industry and size. GTMify Enrichment focuses on contacts: its multi-provider waterfall finds business emails, so the gaps one provider leaves can be filled by the next.
CRM enrichment fills in the missing or out-of-date fields on the contact records in your CRM. With GTMify Enrichment, you export those contacts from your CRM as a CSV and upload the file, and the waterfall adds business emails, plus LinkedIn profile URLs where they can be matched. You then export the enriched results as a CSV and import them back into your CRM.
Lead enrichment completes a lead record before anyone reaches out, adding the contact details a rep needs, most often a business email and a LinkedIn profile. In GTMify, you can enrich a list on its own or enrich leads on their way into an outbound campaign.
Contact enrichment finds the missing details for a named person, most often a business email and a LinkedIn profile. GTMify Enrichment costs $199/mo and includes 2,000 credits/mo: 400 waterfall contacts at 5 credits each, month-to-month with no commitment.
Weighing your options? Compare GTMify with Clay, Apollo and ZoomInfo, or read the glossary definition of waterfall enrichment.
Fill in business emails for your contacts, then export them to your CRM or send them into a campaign.
Every capability below is switched on in your workspace when Enrichment is active.
